Since 1967, Presleys’ Country Jubilee has lit up the Branson Strip as the first live music theater on Highway 76. What began as a family dream became a Branson institution, blending down-home comedy, classic country and gospel harmonies into a show that’s both timeless and ever-evolving. Now, as the third and fourth generations carry the tradition forward, the spirit remains the same: high energy, heartfelt music and genuine family fun.